Tip #1: Career Management – “Don’t let your current role manage your future career options.”
Christine DeYoung, Executive Vice President Consumer, Private Equity, Sports Practices with DHR International, suggests managing and creating your CMO role in such a way that you prepare for your next one. “Too often when we speak to candidates they are ‘ready and interested’ in another CMO or General Management role, but they really don’t yet have or haven’t recently exercised the skills to be considered as a relevant candidate. For instance, if you want to be a CMO in a primarily omni-channel or online business, you have to ensure you are on the cutting edge of thought leadership and technologies. If you aren’t and aspire to be, take action–go to digital and ecommerce conferences and workshops, meet with agencies that a CMO wouldn’t typically go to and dive deep into the subject matter. Or, if you want to be in more of a President/GM role but haven’t managed the P&L in the past 10 years, discuss managing more of the P&L with your leadership and become involved in cross functional meetings to stay current on areas that you otherwise may not be involved in. Although it may be difficult to morph your current role to be exactly what you want in your next one, if you pause, think carefully, and take action to truly develop the skills in order to be considered for your next ‘dream job’, it is surprising how much can be integrated today to prepare for tomorrow.
My Mission is to empower and equip hundreds of driven online entrepreneurs with skill sets that will not only change their business, but ultimately change their life for the better.